The MoodLab

Experimental Product Design & Branding.
In collaboration with Retno Hadiningdiah.


Say you are in Indonesia, where the temperature never drops below 26°C all year long. Right now the sun is so intense and you feel irrirated. What if you could regulate your body and your emotions by taking a shot of the cold sun of the Finnish winter?

In the future, people could walk into the MoodLab and buy a bite of mood containing molecules produced by the sunlights, much like how we go to a bakery to get bread. These bite shots harmonise your current state of mind. In this future, we do not have to follow the sun, but the sun is available at hand to us in an edible form when we desire it.